The next Dreamworks new computer-animated movie is titled How To Train Your Dragon. The film is based on the book of the same name based on the book by Cressida Cowell. It’s a comedy adventure set in the mythical world of burly Vikings and wild dragons. The movie How To Train Your Dragon will be released on March 26, 2010.
There is already an official site, that evolves as the marketing team get more material and a better understanding of what to sell to the public. First there were focusing on the story:
Now looks like they want to emphasize that the movie will be in 3D:
“From the studio that brought you Shrek, Madagascar and Kung Fu Panda comes How to Train Your Dragon—a comedy adventure set in the mythical world of burly Vikings and wild dragons, based on the book by Cressida Cowell. The story centers around a scrawny Viking teenager named Hiccup (Jay Baruchel), who lives on the island of Berk, where fighting dragons is a way of life. The teen’s smarts and offbeat sense of humor don’t sit too well with his tribe or its chief…who just happens to be Hiccup’s father. However, when Hiccup is included in Dragon Training with the other Viking teens, he sees his chance to prove he has what it takes to be a fighter. But when he encounters (and ultimately befriends) an injured dragon, his world is flipped upside down, and what started out as Hiccup’s one shot to prove himself turns into an opportunity to set a new course for the future of the entire tribe.”
I hope that the movie How To Train Your Dragon will be closer to the spirit of Kung Fu Panda than to Shrek…